Jan 29, 2013
The Taiwan External Trade Development Council (TAITRA) has announced the list of finalists for the highest honor a Taiwan-made product may receive, the Taiwan Excellence Gold Awards!
This year’s candidates showcase an increasing diversity among the products considered for the award, which in previous years primarily focused on Taiwan’s ICT (information and communications technology) industry. The 2013 finalists include offerings from the fitness, machine tool, automotive, and cultural & creative industries.
Candidates include top offerings from consumer electronics, fitness, and machine tool industries.
The Taiwan Excellence symbol was established by the Taiwan Ministry of Economic Affairs (MOEA) in 1992 in order to promote Taiwan’s most outstanding products, and the Taiwan Excellence Award was started the following year. To date, 6,867 products have been given the Taiwan Excellence distinction. The MOEA is continually holding promotional activities to establish the reputation of Taiwan’s exceptional products across the world.
Candidates for the Taiwan Excellence Awards 2013 face very rigorous competition, with 1,221 entries from 483 companies and 541 products from 198 companies being selected for consideration. Those who receive an award may then use the Taiwan Excellence logo in their domestic and overseas promotion. In addition, 27 products receive the honor of being considered for a Taiwan Excellence Gold Award.
Taiwan remains a world leader in innovation and design excellence for its consumer electronic products. Among the Taiwan Excellence Gold Award 2013 finalists is mobile device maker HTC Corp.’s HTC One X and One S smartphones. PC maker ASUS, meanwhile is nominated for its Padfone 2 and TAICHI notebook computer, both of which have received highly favorable reviews in the market.
Taiwan is also home to world-leading bicycle makers such as Giant and Merida. Both brands are among the finalists for a Gold Award this year, each with two products in the runnings. Giant has been nominated for its ANYROAD and Avail Advanced SL and Merida for the E-Big Nine – 29er and Warp TT bicycles.
The past few years of the award have also seen products from fields such as home design and machinery. Franz Collection is nominated for the second year in a row, this time for its Admiration - Lotus and Kingfisher vase and Agehana maraho vase. Hiwin Technologies Corp., meanwhile, also once again makes the list for its Crossed Roller Bearing Series.
Also a candidate this year is Luxgen Motor Co. for its LUXGEN5 Sedan.
The winners of the Taiwan Excellence Gold Award and Silver Award will be announced in April at a gala ceremony in Taipei hosted by the Bureau of Foreign Trade and attended by leaders from different industries.
Taiwan companies are among the world’s leaders in offering products that save energy, reduce pollution and help keep people fit. Taiwan has some of the world’s largest companies making green products such as bicycles, energy saving lights and solar cells, among others. The Taiwan government is supporting this effort as part of its goal of sustainable business development.